Cruiser
It's World Car Free Month
With the Cycle to Work scheme, it's easier than ever to ride with us.
It's World Car Free Month
With the Cycle to Work scheme, it's easier than ever to ride with us.
Lean into it
Combine the thrill of level-based challenges with Cowboy's interactive social features and safely infuse your ride with an extra layer of excitement.
World first
We're the first e-bike producer to achieve B Corp status, thanks in part to initiatives like Circular, our carefully refurbished range that ensures all our bikes find a happy home.
Meet your match
Not sure which Cowboy to choose? Take our quiz to find your best fit. Good news is, there's no wrong answer.
A network of support at the ready and on the road.