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Our Black Friday Sale is now on. Buy now and save up to £800 off the world's most connected e-bike

Quad Lock universal adapter

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 HOTO Electric Tire Inflator

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 SKS Rennkompressor Pump

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 Hamax Caress Child Seat

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Tone check

Frame color shown may vary depending on screen resolution and lighting

Cowboy Care

To ensure we can service your bike with Cowboy Care, please select the city you live in.

Only available pre-fitted

This bike already comes pre-fitted with a special mudguard, so these accessories are already in place.
Get on the road sooner Pick a configuration with faster delivery
    Power and connectivity Included

    • IntuitivePower

      At the core of every bike is the original ride feeling technology to intuitively match your pedaling force for the power you need

    • Google Maps Navigation

      With in-app mapping and bike-friendly directions, choose the fastest route or find the way there with fewer turns or less traffic

    • Road Companion

      Your daily companion is on the lookout for what's ahead, like the weather, your state of charge, or an extra dose of wisdom along the way

    • Ride Dashboard

      Manage the connected features of your bike directly from the integrated cockpit for a seamless and intuitive riding experience

    • Ride Stats

      Track your ride activity including distance, speed and the route you took, while you look to achieve new riding streaks and milestones

    • Find My Bike

      See where your bike is locked securely nearby or trace its every move with GPS tracking and precise location guidance

    • Groups and Leaderboards

      Join rider groups that share your interest or locale and compete with new rivals as you go the distance on leaderboards

    • Over-the-air updates

      Your Cowboy bike will always be up-to-date with the latest features and advancements for a future-proof riding experience.

    • Service and support

      Access service for your bike, find helpful tips from the community and get remote diagnostics from our technical support specialists
    Connect What's included £179 Free
    Add to cart

    Enhanced connectivity

    Experience the cutting-edge technology of the ultimate connected e-bike

    In addition to included core connectivity, experience the cutting-edge technology of the ultimate connected e-bike

    • Core connectivity

      Connectivity is built into the bike to unlock automatically and navigate with you, with easy access to ride essentials and stats

    • In-Ride Games New

      Take your rides to the next level with our interactive games that get trickier the more you progress through the levels.

    • Theft Alerts New

      If someone attempts to snatch your bike, we'll notify you right away and let you know its location in real time.

    • Share My Ride

      Your friends and loved ones can follow your ride in realtime and you'll see their reactions along the way until you arrive

    • Crash Detection

      The bike detects if you're ever in an accident to automatically alert your emergency contacts and share your live position

    • Predictive Alerts

      Ride well informed with battery charge reminders and live air quality updates, and when you might want to share your ride with a friend

    • Safety Alerts

      When a crash hotspot or dangerous crossroad is detected, you'll be alerted to ride through with caution

    • Health and fitness

      Automatically sync your rides with Apple Health and Strava integration and complement your ride with the Apple Watch and Wear OS apps

    • Ride Analysis

      Deeper analysis after each ride informs you of details like calories burned, human-motor power output and battery consumption

    Learn more
    Cross power and connectivity Performance What's included £259 Free
    Add to cart

    Enhanced power

    Get the latest in connected design and technology for an e-bike experience at the highest performance level

    • AdaptivePower 2.0

      The latest ride technology built into an electric motor that adapts to any change in condition or terrain for extra power when you need it

    • Cockpit with Wireless Phone Charging

      With your phone securely docked in the cockpit, it charges wirelessly for an effortless ride start to finish

    • Fast battery charger

      Our new and improved battery offers increased capacity and durability. It also comes with a fast charger

      Recharge your battery in only 2hrs 40mins - almost an hour quicker than our regular one - to get back on your bike in a flash

    • LED Battery Indicators

      Know your battery level with a glance at the cockpit. Visible before you dock, with your exact charge percentage in your ride dashboard

    Black Friday Deliveries

    Unlike other bike companies, our Black Friday deals feature brand-new bikes, made just for you. As a proud B Corp, we're committed to a leaner, more sustainable way of delivering bikes. By operating with tighter stock levels – especially in winter – we avoid having loads of bikes aging in a warehouse, which helps us reduce waste. While this approach can mean slightly longer lead times, we appreciate your patience and believe that the wait will be well worth it.
    Theft Insurance £149 / year

    Ride worry-free with theft insurance for your bike. Access Theft Alerts with a convenient plan to insure your ride.

    • Theft Alerts

      Be alerted if someone attempts to snatch your bike with real-time tracking notifications in the app.

    • Full bike value

      Maintain the value of your bike as what you paid for it. There's no depreciation during the first 3 years and no excess in the plan*

    • Emergency expense

      In case of theft or vandalism, we'll reimburse you up to £200 for any expense incurred to get you and your bike back home.

    See full overview

    Cowboy Care £240 / year

    Keep your bike in perfect shape and riding smooth with Cowboy Care — maintenance at your door with our Cowboy-trained technicians.

    • On-demand servicing

      An expert technician comes to your address of choice for maintenance or a fix. Just book an appointment in the app, any time or place.

    • Unlimited bookings

      There's no limit to the number of appointments you can book.

    • Spare parts included

      Any replacement part required to maintain your bike is included.

    • Flat tires covered

      We take care of any puncture, replacing the inner tube or the tire depending on the damage.

    What's included

    Sign up, then whenever your bike requires servicing or a tune up, we'll be there. Almost everything you'll need is included.

    Bike maintenance
    • Frame cleaning
    • Belt cleaning
    • Brake & disc pad cleaning
    • Belt tightening
    • Bolts and screws tightening
    • Tire pressure check
    • Full bike check-up
    Parts replacement
    • Brake pads replacement
    • Tire replacement
    • Inner tube replacement
    More benefits
    • Unlimited on-demand bookings
    • Servicing at your address of choice
    • Cost of spare parts included
    • Free duplicate battery key in case of loss
    • Travel cost covered for repairs

    See full overview

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